On Friendship Day in 2017, Livon Serum wanted to stand out of the clutter. As a brand that's all about completing every look with fabulous hair, we to​ok a unique approach to our Friendship Day posts. Instead of wishing our customers, we wished other big-league brands who are all about curating good looks, a happy Friendship Day. Thus not only landing the point that  Livon Serum complements every look, but also piggy-banking on the thousands of followers of these big-league brands. Without spending a penny. 

Post copy: With your latest styles and our fab hair, let’s keep making every look extra-fab, from top to Tote. Happy Friendship Day, @Forever 21, @H&M and @Caprese. 

Post copy: Happy Friendship Day @Maybelline New York India, @Nykaa and @NYX Professional Makeup India. May your glam and our fab make every look complete.