top of page
There is too much content out there. Consumers are spoilt for choice. A recent study by a leading OTT player showed that people are spending more time trying to find something to watch than actually consuming content.
ContentFly has invested a lot in developing original content. Now the challenge is in getting maximum people to watch it. Design a print campaign to guide consumers on what to watch and thereby prefer ContentFly to other OTT channels.
The idea was shortlisted among the top 10 entries from India.
bottom of page